Senior Content Marketer at Float (Fully Remote)

Float is the leading resource management software for professional services teams. Since 2012, we’ve grown every year—independently, self-funded, and profitably. We’re rated #1 for resource management on G2 and trusted by 4,500+ customers worldwide.

We’re on a scale-up journey, and we’re seeking people who thrive in this stage. We want Float to be the place where you have the autonomy and opportunity to do the best work of your career.

Applications are invited from interested and qualified candidates to apply for Senior Content Marketer at Float

Senior Content Marketer

Job Specifications:

• Full Time | Remote
• Required Qualifications: BA/BSC/HND 
• Location: USA | Abroad. See other Abroad Jobs
• Category: Media Jobs
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Job Description:

The Senior Content Marketer plays a key role in maintaining and innovating our content channels to drive prospects and customers to Float. If content is the fuel that keeps the marketing engine running, then you are the person in charge of creating and distributing that fuel—making sure it meets the needs of our ideal customers and drives engagement, demand, and brand affinity.

You’ll be working asynchronously with a bright, dedicated team from across the globe, with a strong focus on taking complex problems and creating solutions that feel simple and intuitive for our customers.

What you’ll be responsible for

Early on, you’ll jump right into:

• Own and drive our content calendar: partner with brand, content, performance, and product marketing to ensure alignment across initiatives.
• Lead our always-on SEO program: actively work on optimization opportunities and on-page improvements, and collaborate with our external agency on research, briefing, and reporting.
• Plan and develop content across our other channels: collaborate with our Content Marketer Stella on the execution of written and visual content for LinkedIn, live sessions, monthly newsletter, customer stories, and more.

Once you are a bit more settled, we expect that you will jump into the following projects:

• Support product marketing: partner with Alexandria, our Senior Product Marketer, to create product-focused content for our product newsletter, new feature releases, and integrated product launch campaigns (we’ve got some big ones coming up 🎉).
• Maintain and improve our content production engine: ensure our content effectively supports product and performance marketing efforts. Think of content as the fuel that keeps our marketing engine running—so we can reach our target audience.
• Measure and report on performance: while not expected to be a data expert, you should be fluent in GA4 and content-relevant reporting tools to track success and iterate based on results.
• Keep key content assets up-to-date: regularly review and update long-form guides, listicles, and other content to align with new messaging and product features.
• Take on the management of one teammate: after your first 90 days, take on the people management of our awesome Content Marketer, Stella, including regular 1:1s and content planning sessions.

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Qualifications and Requirements:

What you’ll need to be successful

We want you to love your work and believe that these skills will allow you to succeed in the role. Applying these skills requires:

• Experience across multiple content formats: a successful candidate will come with experience in B2B content marketing, likely in a SaaS scale-up environment. Our marketing team is five people, so you’ll be successful if you’re used to working autonomously without the support of a large marketing department.
• Hands-on SEO experience: ability to research and brief opportunities, optimize content, report on results, and collaborate with vendors.
• Versatility in content creation: experience switching between written formats (articles, newsletters, product updates) and video formats (Canva templates, video cutting and light editing, webinar hosting, short-form video creation).
• Understanding of content marketing trends: you’re curious by nature and in-the-know of what’s on the up; you use AI tools to support your content workflows, and know how to experiment and implement new ideas quickly.
• Customer-centric mindset: willingness to deeply understand how our customers use our product.
• Coaching, mentorship, or management skills: as you’ll be managing one teammate, experience in a management role or with coaching or mentorship skills will help in this role.
• Excellent communication and attention to detail: your work will be seen by thousands of people daily, requiring precision, clarity, and autonomy.

Salary:

• US $128,597 Annually
• Fully Remote
• Perks & benefits
• Best Work Life

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Method of Application

Interested and qualified candidates for “Senior Content Marketer at Float” should click the APPLY HERE button below to start filling out the application form and submit it before the deadline.

Deadline: Not Specified

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